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Seller's Guide

Selling Your Home?

Selling your home for Top Dollar is all about dynamic marketing and knowing the local housing market. Pricing your home correctly is crucial to maximizing the highest selling price possible. As leading real estate experts, we can determine what direction the market is trending, so you can make the right choices when it comes to selling your home to get the highest price possible!

Plan for Success

We begin by listening to you and learning what you need. Only when we clearly understand your needs and the results you expect do we move forward.

We don't guess who and where your buyer will be. We use a proprietary range of innovative data-driven tools to identify your likely buyer. Then we skillfully create a marketing strategy to:

  • Get on the radar of the likely buyer
  • Create demand for your property

  • Deliver the highest possible price and best terms

Here is how we make this happen for you

Decades of experience! There is no substitute.

Vast marketing resources and top-level technology; designed to leverage our connections, create interest for your home and present it to numerous qualified buyers.

Maximum market exposure to qualified buyers through the most advanced, high-tech home-selling system in the industry.

Advertising your home to thousands of subscribers of our site NOWHOMES.NET (very few agents have this resource)

Unique team approach enables us to market your home 24/7. Our coordinated effort is a home-selling powerhouse.

Home Selling Services

Does your home need repairs? No up-front cost for renovation and staging so you get Top Dollar

 

Marketing Plan of Action

 

Once we understand your goals and objectives, determine whether you will be using our home prep service and/or the Buy before you sell service ,we proceed to sign a listing agreement.

 
The following action items will be performed once your home is ready to show:
  • Professionally stage your home (unless agreed otherwise)
  • Conduct a professional photo and video shoot of your home
  • Shoot drone photography (on select homes.)
  • Review showing procedure with you
  • Prepare property flyer.
  • Put up "For Sale" yard sign.
  • Install lock box. (optional)
  • Enter listing into the MLS system.
  • Syndicate listing to real estate websites.
  • Advertise your home to subscribers of our premier real estate site NOWHOMES.NET
  • Advertise your home on social media
  • Market your home to our network and sphere of influence
  • Invite brokers and agents to tour home.
  • Agent to agent marketing.
  • Hold Open House.
  • Show property to potential buyers.
  • Follow-up with all leads.
  • Review all offers with you (most likely on a predetermined date)
  • Accept the best offer or negotiate for the best price and terms
  • Proceed to closing
Worried about listing your house because you haven't found your new home? No problem. We can unlock your equity so you can buy before you sell!
 
ABOVE AND BEYOND SERVICES
With our white glove service, we will manage the process for you. Access professional staging and high-impact renovations designed to maximize your home's value and your bottom line; with no up-front fees. Pay at closing.
 
EFFORTLESS MOVING SERVICES
Radius Concierge is with you every step of the way. Let us simplify your move with our team of professionals. We offer customized services to meet your every need with efficiency and ease. Our team has the expertise to handle all of the details for you, so you can get back to your life.
 
PROFESSIONAL STAGING & DESIGN
Obtain maximum results with minimal effort. Let prospective buyers see themselves in your home through simple professional staging and design. Our team will help present your home in its best light.
 
Staged homes spend 87% less time on the market, and our licensed and insured home staging professionals have the local expertise to transform your home into a space buyers can envision as their own. A selection of services available include:

  • Painting

  • Professional staging

  • Decluttering

  • Window treatments

 

IMPACTFUL RENOVATIONS & COSMETIC UPGRADES
For sellers seeking a higher impact, elevate your home with strategic renovations. Our team of professional designers will guide you in identifying the highest impact home renovations to garner the strongest return on investment.
 
With the expertise to focus on the right home improvements, our designers are hyper-focused on helping your home perform to its fullest. From simple upgrades such as flooring and countertops, to more in-depth renovations including structural repairs. A selection of home renovation services available include:

  • New flooring

  • New countertops

  • Kitchen and bath improvements

  • Updated HVAC and plumbing

  • Roofing repairs

 
CURB APPEAL
The exterior of your home is the first thing prospective buyers see. Ensure your home makes the strongest first impression. Our suite of landscaping services offer everything to make your property looks its best. Entice prospective buyers to step inside with superior curb appeal. A selection of home staging services available include:
  • Tree trimming
  • Groundskeeping
  • Property maintenance while home is on the market
  • Patio, deck and walkway maintenance
  • Exterior lighting
  • Fencing

Ready to get started?

A Step-by-Step Seller's Guide

Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced team of real estate agents and this easy to follow guide, you can smoothly complete the process. Following these steps will help you prepare so you can get organized and sell your home for the best price possible.​​​​​​​

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Step 1: Understand Why You're Selling

What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell it as soon as possible to facilitate a move to a new city or area? Once you understand your needs, you can better craft your offer. For example, if you need to sell quickly, you might want to price your home lower than if your goal is to make a certain profit margin. Make sure you convey these needs to your team of real estate agents once you choose one so they can adjust your selling price accordingly.

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Step 2: Determine Selling Price

Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. Overpricing your home could lead to reduced interest, and underpricing leads to receiving less than what your home is worth. Working with a team of real estate agents is the best way to determine the right selling price for your home. A team of real estate agents with experience can determine what other comparable homes are selling for, evaluate the current market, and may even suggest a home appraisal.

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Step 3: Start Preparations

If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition.

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Step 4: Develop a Marketing Strategy

We will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals, traditional media, or SEO advertising. Our team creates a marketing campaign that aims to get the most possible traffic to your listing in the first three weeks after becoming a client.

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Step 5: Evaluate Offers

Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. We will evaluate each offer and make sure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. If the offer is too low, you can make a counter-offer or offer other ways to bridge the gap, such as covering some or all of the closing costs, making repairs, adjusting the move-in date, or leaving some appliances or fixtures for the new buyer.

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Step 6: Accept an Offer

Once we deem the offer is acceptable, we will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the term, a final contract will be prepared by your team of real estate agents.

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Step 7: Get Ready to Close

You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. We will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, we will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you also need to make arrangements to move out of the home so the new buyer can take possession.

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Step 8: Close

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. We will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with your team of real estate agents to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.

Congratulations!

Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.

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Work With Us

We explore all aspects of design, conceptual video, virtual staging/renderings, events, or press that can be used to properly highlight a property and/or home. Our background in design, marketing, renovation and development offer our buyers and sellers a level of service that goes far beyond the typical home sales agent. Contact us today!

Contact Us

Contact Details

Leon De-Levi

Phone

(415) 235-4652

Email

[email protected]

Polina De-Levi

Phone

(415) 515-6158

Email

[email protected]

Address

1160 Battery St E San Francisco CA 94111 LEON DE-LEVI | CA DRE# 01034862

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